No charge Built to Sell

Built to Sell
By:John Warrillow
Published on 2011-04-28 by Penguin

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According to John Warrillow, the number one mistake entrepreneurs make is to build a business that relies too heavily on them. Thus, when the time comes to sell, buyers aren't confident that the company-even if it's profitable-can stand on its own. To illustrate this, Warrillow introduces us to a fictional small business owner named Alex who is struggling to sell his advertising agency. Alex turns to Ted, an entrepreneur and old family friend, who encourages Alex to pursue three criteria to make his business sellable: * Teachable: focus on products and services that you can teach employees to deliver. * Valuable: avoid price wars by specialising in doing one thing better than anyone else. * Repeatable: generate recurring revenue by engineering products that customers have to repurchase often.

This Book was ranked at 30 by Google Books for keyword Business.

Book ID of Built to Sell's Books is 4rAYQfHk_0AC, Book which was written byJohn Warrillowhave ETAG "yFqXaEW7ym0"

Book which was published by Penguin since 2011-04-28 have ISBNs, ISBN 13 Code is 9781101514115 and ISBN 10 Code is 1101514116

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Book which have "176 Pages" is Printed at BOOK under CategoryBusiness and Economics

This Book was rated by 2 Raters and have average rate at "4.5"

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Book was written in en

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