Obtain EFFECTIVE BUSINESS COMMUNICATION

EFFECTIVE BUSINESS COMMUNICATION
By:ASHA KAUL
Published on 2014-12-11 by PHI Learning Pvt. Ltd.

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Communicating a message effectively needs precision—be it verbal or non-verbal. At the professional front, the accuracy of the message to be shared becomes all the more important as the business decisions may depend on the same. This book, in its second edition, continues to detail on the pre-requisites of communicating effectively in the corporate environment and generally. Beginning with an overview of business communication, the book educates on the principles of communication—oral and written. Divided into nine chapters, the first two chapters deal with oral communication and the next seven deal with different forms of written communication. The book teaches how to write effective letters and prepare persuasive resumé. The chapters are well-supported with many examples and illustrative exhibits wherever required. A new chapter (Chapter 9) has been added titled ‘Writing to Communicate’ which presents incorrect use of language and phrases that rob the text, be it a report or a letter, of authenticity and credibility. The chapter also presents correct use of the examples and the rationale or logic in the form of explanations. Designed as a textbook for the management students, this book would be equally useful for the management professionals and executives. Key features • Observes a simple pattern of Read-Comprehend-Test-Follow • Discusses strategies for identification and improvisation of communication skills (both oral and written) • Provides numerous examples and illustrations that facilitate proper grasp of the topics discussed.

This Book was ranked at 24 by Google Books for keyword Business.

Book ID of EFFECTIVE BUSINESS COMMUNICATION's Books is h2jkBQAAQBAJ, Book which was written byASHA KAULhave ETAG "39doMDA42mg"

Book which was published by PHI Learning Pvt. Ltd. since 2014-12-11 have ISBNs, ISBN 13 Code is 9788120350724 and ISBN 10 Code is 8120350723

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Book which have "248 Pages" is Printed at BOOK under CategoryBusiness and Economics

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Book was written in en

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